Broadleaf is an independent, direct lessor — not a bank, broker, or lender. That means Broadleaf funds and holds equipment leases directly, without the regulatory constraints of a bank or the pass-through structure of a broker.
As an independent lessor, Broadleaf isn't bound by the regulatory constraints that shape how banks structure and approve equipment financing. That independence allows for more direct underwriting and terms built around the deal itself, not a fixed bank product menu.
Broadleaf is backed by Wafra, a global institutional investment firm managing capital at institutional scale. That backing gives clients the stability of an established financial partner, paired with the independent flexibility of a specialty lessor rather than the rigidity of a bank.
Every deal is evaluated individually rather than matched to a fixed product. While Broadleaf specializes in Fair Market Value (FMV) lease structures, we draw from a range of financing instruments depending on your equipment, timeline and goals. Learn more on the Equipment Financing Solutions page.
Equipment leasing means paying to use equipment for a set term without owning it, while equipment financing broadly includes any structure, leasing, loans, or other instruments, used to fund equipment. Leasing is one form of equipment financing.
A lease means paying to use equipment for a set term, while a loan means borrowing money to purchase and own the equipment outright. The core distinction is use versus ownership, which affects payments, terms, and what happens at the end of the term.
An operating lease lets a business use equipment for a set term without taking on ownership, with no automatic ownership transfer at the end. At lease-end, the business typically returns, renews, or purchases the equipment at its fair market value.
A finance lease is structured more like a purchase, with ownership of the equipment effectively transferring to the business by the end of the term. It's typically used when a business intends to keep the equipment permanently, rather than return or refresh it.
A sale-leaseback lets a business sell equipment it already owns to a lessor, then lease it back for continued use, converting owned equipment into cash. Sale leaseback financing is often used to free up capital without disrupting day-to-day operations.
It depends on the business's goals: leasing preserves capital and offers flexibility at the end of the term, while buying makes sense for equipment a business intends to use indefinitely. Neither option is universally better; the right choice depends on how the equipment will be used.
Soft costs refer to expenses beyond the physical equipment itself, such as installation, integration, training, delivery, and software licensing that support getting the equipment into use. Soft cost equipment financing means these costs are funded alongside the hardware in the same agreement, rather than separately.
Residual value is the projected worth of equipment at the end of a lease term, used to determine buyout pricing if the business chooses to purchase it. It's estimated at the start of the lease and factors into the overall structure of the agreement.
A Fair Market Value (FMV) lease lets a business use equipment for a set term, then choose to buy it at its market value, return it, or renew the lease. The buyout price is set at lease-end, based on the equipment's value at that time.
An FMV lease sets the buyout price at the equipment's market value when the term ends, while a $1 buyout fixes ownership at a nominal price upfront regardless of that value. The two structures suit different situations depending on whether a business plans to keep the equipment or stay flexible.
FMV is a lease structure that allows a business to return, renew, or purchase equipment at lease-end. A finance lease is not a lease structure; rather, it is an accounting classification applied to leases that are structured more like a purchase from the start, with ownership effectively built into the agreement. Because FMV leases do not assume equipment ownership at the start of the agreement, they are not typically classified as finance leases.
FMV leasing is considered flexible because it doesn't lock a business into ownership. Refresh, upgrade, return, or buy options are all available and defined before signing, so lease-end decisions can match the business's needs at that time rather than a structure set years earlier.
No, FMV leasing is one of several financing instruments Broadleaf offers. Depending on the deal, Broadleaf also structures loans, sale-leasebacks, and other instruments to fit your goals and situation.
Broadleaf doesn't work from a fixed minimum. Deals are evaluated individually based on scope and complexity. In practice, Broadleaf is built for enterprise-scale equipment financing, not small, one-off purchases.
Documentation requirements vary by deal size and structure, but typically include annual financial statements and other business information to support underwriting. Broadleaf's team walks through exactly what's needed once a specific deal is being discussed.
Broadleaf primarily works with U.S.-based companies, and cross-border details can vary by deal structure and equipment location. Reach out directly to confirm whether a specific project fits Broadleaf's scope.
Broadleaf evaluates each deal individually rather than against a single fixed credit threshold, considering the business's overall financial profile and the specifics of the project. This allows for consideration of deals even on potentially smaller businesses with the proper structuring, tenor, and provisions in place. There's no exhaustive checklist, requirements depend on deal size and structure.
The most direct way is to reach out through Broadleaf's contact page with a brief overview of the equipment or project involved. A member of the team will follow up to understand the specifics and outline next steps.
Broadleaf is built for Fortune 1000 and equivalent enterprise-scale organizations, not small or early-stage businesses. For enterprise procurement, finance, and operations teams managing complex equipment needs, Broadleaf structures complete project financing.
Broadleaf's process moves from an initial conversation about the equipment and goals, to underwriting, to a structured agreement, to funding. Because deals are evaluated directly rather than routed through standardized bank credit processes, the path from agreement to funded deal is typically more direct.
Yes. Soft cost equipment financing at Broadleaf covers installation, software, setup, and similar costs alongside the hardware itself, in the same agreement. That means one structured deal for the full project instead of separate funding for services and other intangibles.
Yes, multi-project and multi-location deals can generally be structured under one agreement rather than separate financing for each piece. The exact structure depends on the specifics of the projects involved.
Under most Broadleaf lease structures, Broadleaf retains ownership of the equipment through the term while the business has full use of it. At lease-end, the business can typically return, renew, or purchase the equipment.
Timelines vary with project complexity, but Broadleaf underwrites deals directly rather than routing them through standardized bank credit processes. That generally means a more direct, predictable path from application to approval than traditional bank underwriting allows.
In many cases, yes, additional equipment can be added under an existing agreement as needs grow, depending on how the original deal was structured. This flexibility is typically built into master lease agreements from the start.
Return, renew, or buy, the options at Broadleaf are made clear at signing. That means no hidden fees or surprise purchase prices at lease-end.
Flexibility to adapt is typically built into the agreement upfront, so if a business's needs shift mid-lease, terms can often adjust with them. This is handled as a standard part of the agreement, not an exception negotiated after the fact.
In many cases, yes, refresh and upgrade options can be built into the agreement from the start rather than requiring the original term to run out first. The specifics depend on how the lease is structured.
Residual value is the projected worth of equipment at the end of a lease term, estimated at the start of the lease based on expected use and market conditions.
Broadleaf finances equipment across a broad range of industries, including technology, medical and healthcare, material handling and automation, and construction and industrial. Each Industry page details the specific equipment types and financing considerations for that sector.
Broadleaf finances a broad range of equipment, from heavy machinery and technology infrastructure to specialty and medical equipment, along with the soft costs that come with them. Equipment doesn't need to fit a predefined category or come from a single manufacturer to qualify.
Yes. Used equipment can be financed alongside new purchases, which is useful for phased upgrades or budget-conscious projects.
Yes. Broadleaf finances automation and robotics equipment, including the installation, integration, and training costs that come with it, in one structured agreement. See the Material Handling and Automation page for more on how these deals are typically structured.
Yes. Terms can be structured around a business's actual technology refresh timeline rather than a fixed multi-year default, so financing adapts as equipment needs change. See the Technology page for more on how refresh cycles are typically handled.
Yes. Broadleaf's financing is manufacturer-agnostic, so it works alongside existing vendor relationships rather than requiring a business to change suppliers. Equipment from multiple vendors can typically be financed under one agreement.
Yes. Broadleaf works alongside manufacturers, distributors, and value-added resellers (VARs) to help remove financing friction from their sales process. See the Partners page for more on how that partnership typically works.
Yes. Deals originated by a reseller or vendor partner can be financed through Broadleaf, with the partner staying involved throughout the process rather than stepping aside after the introduction. This is a standard part of how Broadleaf works with sales and channel partners.
Broadleaf communicates proactively at each step of the financing process. Our “Transparency, Always” standard applies to communication as much as it does to contract terms.